4 Essential WordPress Website Design Tips For Your Company

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Amazon didn’t always know it’d be a global success.

Back in 1994, when Jeff Bezos launched the online store, Amazon’s future was uncertain. Now, 25 years later, Amazon is one of the most profitable companies in the entire world! Many factors contributed to the company’s success, but having a user-friendly website has been one of their top winning graces.

If you want to help your company rise to the top, then you’ll need a website that’s up for the challenge. WordPress services are a great way to build a user-friendly site that’s also affordable.

What type of wordpress website design will be suitable for your company? Read on to find out.

1. Choosing a WordPress Theme

First, you’ll need to decide what WordPress theme will work best for your mission. You’ll find that there’s a ton of different free and paid options. The variety of layout themes is a great way for WordPress to cater to all sorts of websites.

When picking your theme, think about what the content will look like on your website. Are you starting a blog? Then you’ll want a theme that improves readability.

The last thing you want is to upload great content and make it difficult for visitors to access it. Instead, bloggers will want simple themes that make articles easier to read. In fact, for a lot of individuals building a website from scratch, simple works better.

Your theme and design layout should support your website’s overall goal. Yes, you want things to look good, and the layout should be attractive. However, you should never compromise Usability for aesthetics.

Double-check that the theme’s presentation style isn’t too complex. Will the users be able to quickly find the information they need and want? If yes, then you’re on the right path!

2. Should You Allow Blog Comments?

Moving on, another aspect of setting up your wordpress website design is choosing whether or not to allow blog comments. Commentations can be a great resource, whether you’re starting a company website or simply beginning a blog for personal reasons. Allowing blog comments means that you’ll have direct interaction with the readers, similar to social media.

You may be able to get suggestions about popular topics and even constructive feedback. In a way, the comments section of a blog post or like a mini-review.

You’ll also get to find out what’s benefiting the readers and what’s turning them away. Another benefit is that when a post has a ton of comments, other readers will see it as more trustworthy.

When Not To Allow Comments

There are a few situations where you should turn off blog comments. For instance, are you in a highly competitive industry? Competitors might try to manipulate the text in the comment section to lower your search rankings.

Unscrupulous competitors can comment on your post to up the word count, hurting your SEO. Another SEO issue happens when the blog comments take up more space in the actual blog. If you’re going to allow the blog comments, you’ll need somebody to moderate them.

3. The Right Way To Do Plugins

Moving on, you’ll also need to familiarize yourself with the different WordPress plugins. Plugins are your best friend since they make using WordPress so easy. By adding functionality, plugins help you customize your site to your exact likings.

The only issue is that specific plugins will hog all of your resources. That’s why we suggest first installing a performance profiler to keep a close eye on the performance of each plugin you’re using. If you start noticing your site is running too slowly, the performance indicator can help identify what plugin is to blame.

Stay Up to Date

You may be able to go a few months without updating your plugins. But it’s not a wise idea. Eventually, you’re going to run into issues if you’re not periodically keeping things up to date. Even if your site is working, outdated plugins can cause security issues. We suggest you view the latest security maintenance tips to stay extra safe.

Throughout the year, software companies release specific statements about strengthening their operating system or plugins. The companies are transparent about their need to upgrade, but they usually downplay the security threats.

It’s not uncommon for software companies to have gigantic security holes in their software. If you’re not keeping all of your plugins up to date, you can easily fall prey to hackers.

4. Perfecting the Layout

Last, on our list of WordPress design tips, let’s talk about the best practices for your website layout. Earlier, we mentioned the need for simplicity. However, your website also needs to provide symmetry.

Symmetry Matters

The more symmetrical your layout can be, the better it’ll perform across different devices. Your website needs to be responsive and balanced for laptops, cell phones, tablets, and more! One of the ways to keep things balanced is by utilizing white space.

White space is sometimes referred to as negative space. Instead of cluttering your website with too many elements, white space helps keep things nice and neat. Next, your website should have the perfect blend of contrast and typography.

Contrast means choosing eye-catching colors for areas of the site that you want to draw the reader’s attention to. For instance, at the end of the blog post, you should have a call to action or CTA. Highlight the CTA link, to provide an eye-catching contrast.

Finally, typography is the type of text that you’ll use for your website. WordPress has a ton of different text fonts, so take your time exploring each one.

Start Your WordPress Website Design

After reading this article, you should be well on your way to getting your wordpress website design up and running. Since choosing the perfect theme is such an essential part of the planning process, start there.

Visit WordPress today and begin playing around with the different themes and how they work Remember to pay attention to the functionality of the layout, along with how it looks.

If this article was helpful, we’re sure the rest of our blog will be a treat. Go ahead and take a look.