Hotel Interior Design: The Complete Guide


Did you know there are over 85,000 hotels and motels in the United States today? If you’re new to the hotel business and you want to stand out, what’s the best way? 

A unique hotel interior is a great way to make your mark and get guests talking and coming back again and again. When it comes to hotel interior design, there are a few key things you need to know. 

Keep reading for a guide on how to make your hotel stand out from the rest with some interesting and distinctive hotel design ideas. 

The Challenge of Hotel Design

The hotel industry is full of fierce competition. If your hotel is bland and boring, it won’t connect with your guests. A good place to start when it comes to decorating a hotel is with your target audience. 

To what type of guest do you cater? There are a few typical travelers including:

  • Business travelers
  • Leisure travelers
  • Event attendees
  • Families

Identify your target traveler first. The main challenge is keeping your design unique, relevant, and functional while offering all the amenities and comfort your target travelers want.

While designing the interior, there are several key hotel design ideas for how to decorate a hotel for any type of traveler. 

Bring the Outdoors In

Today’s travelers don’t want to be in a dark, airless room. Life is stressful and nature reduces stress. The more you can bring the outside in, the better experience you’ll create for your guests. 

This can include large floor-to-ceiling windows for better light. Try light wood paneling in parts of the room, and indoor waterfall features in common areas. Add a statement mirror across from a window to boost the existing light in the room.

Speaking of light…

Choose Statement Lighting for Style and Function

Use statement lighting to add beautiful lines and well-placed light. A bold, three-story chandelier hanging in the open stairwell of the lobby grabs attention and conveys the hotel’s unique style.

There are so many options when it comes to hotel lighting. You can find some perfect signature lighting pieces here

Dimmable ceiling lights throughout guest rooms offer light where it’s needed at the desired intensity. Lamps lend warmth that makes guests feel at home and are a nice touch for business travelers on the road.

Try linen or silk shades and make sure the shades are about three-quarters the height of the base. Making sure the shade is about a half-inch wider than the base on all sides keeps your lamp balanced. 

Use Color and Color Psychology

Use colors wisely throughout when designing a hotel. There’s a psychology to color, so think about the types of emotions you evoke with your use of color. 

Blues and greens are cool colors that promote calm and relaxation. They’re good colors for the bedroom. Light colors also make a room feel spacious and brighter. 

Keep the blue palate light and don’t overdo it to avoid evoking feelings of sadness. 

In business areas and conversation corners, yellow accents stimulate conversation. Are you catering to a high-end, sophisticated crowd? Use purples, grays, blacks, and metallics to evoke opulence and luxury. 

Eco-Conscious Features Are More Than a Fad 

Taking the environment seriously is a trend that’s on-point and here to stay. Put sustainability into your designs to lessen environmental impact and reduce short-term costs. Your guests will appreciate the effort. 

Electronic water faucets, greywater recycling, solar panels, and natural materials are all better for the environment. Add some plant walls that add interest and beauty as well as function for the in-house restaurant.

Opt for oversized windows for more natural light to reduce electricity use. Use natural textiles for bedspreads, sheets, and towels. 

Target Local Art Markets

One thing that makes a hotel unique is the use of local artists when decorating a hotel. Tapping the local art market creates a genuine experience for your guests. It sets the hotel in relation to the location and gives your guests a glimpse into local culture. 

Look for local artists, including sculptors, photographers, and painters to add beauty and distinction to your hotel décor. Art adds the perfect unifying theme and focal point to common spaces and individual rooms. 

Link the art throughout your hotel with your style, color, and theme. Art elevates your hotel from boring and unmemorable to a place guests want to visit time and time again. 

Design With Function in Mind

Never frustrate your guests with design. Make everything easy and intuitive to use, from the drawer pulls to the shower faucets to the light fixtures. Don’t overstuff the room making it hard to move around. 

Include clear signage throughout the hotel that’s designed with your colors, theme, and style in mind. Keep lobby spaces open and clear for foot traffic. Ensure that guests with mobility issues have easy access to all spaces and rooms. 

Design all common rooms with intent so the room function is clear to guests. Make all seating comfortable with appropriate lighting including table lamps and overhead lights. 

Design for the Future

Decorating a hotel is a huge investment so it may be many years before you redecorate the guest rooms. Choose themes, colors, and furnishings that age well. Keep the main design as simple as possible without resorting to boring and bland. 

Using small fixtures and moveable items and accessories reflecting current trends offers an easy way to update. When trends change, update the small accessories like bedding, decorative pillows, and other items. This saves money until you’re ready for a major renovation. 

Unique Hotel Interior Design Sets Your Hotel Apart

There are so many types of hotels. Make your hotel stand out with unique hotel interior design ideas. When it comes to how to decorate a hotel, make it as beautiful as it is functional to keep your guests coming back again. 

Are you interested in more decorating, home, lifestyle, and fashion tips? Find lots more on our blog!